Viewing website analytics can be a time consuming and daunting task, especially if you are new to the analytics realm. However, every company regardless of size should use the FREE service Google Analytics. You do not have to be a marketing genius to understand the numbers and the impact they can have on your company. Below are some basic terms and explains to help you get acquainted with your website numbers. Pageviews A pageview is counted each time a page from your site is

Acquiring links and building them correctly to increase your search engine ranking is a time-consuming task but can greatly benefit your website. Don't let the horror stories mislead you about Google because in most cases, the webmaster was doing something suspicious or out-dated which resulting in their site being flagged for spam and their rankings suddenly dropped off the top 10 search results. For example, the webmaster may have built thousands of links to their site from

We've all been a part of team projects. Typically, a group where one person takes the lead, leading some members to conclude their ideas are unwelcome or you were part of a group that worked well together overcoming all obstacles. Thanks to experiences like this, it's no surprise why so many people dreaded the thought of teamwork! However, incredible things happen when collaboration within a team thrives. If everyone on the team is equally invested in the overall purpose an

It’s estimated that 59% of social media users share online content based on the headline alone. Surprised? This figure comes from a study of 2.8 million Twitter shares, and is likely similar for Facebook and other social platforms. This research suggests that headlines are much more important than most of us realize. That’s why you should strive to write the most creative and shareable headlines you possibly can. Here are some ways you can accomplish this: 1. Include a Call-t